What are the difficult points for personalized, small-lot custom packaging demand?

In the historic context of new retail era, brand developers and third-party platforms have spared no effort in situational demand satisfaction, bringing new markets and new business opportunities for personalized packaging.
 After the rise of printing e-commerce, new concepts such as personalized customization, small-volume customization, and large-scale personalized customization have gradually emerged. In recent years, the trend of small batches, individualization and customization in the domestic consumer market has intensified, from Weiquan’s Word Game Bottles campaign("拼字瓶") to the Colgate's Dare to Love series, and even to Oreo’s custom packaging for Tmall platform.
 Behind the personalized economy, people's new lifestyles and new social concepts are gradually taking shape. Throughout all the consumer trends and desires, many forms of personalization services already come to being, personalized education, personalized travel services, personalized wedding services, personalized gift customization, personalized clothing customization, personalized luxury ordering... Printing-related personalized applications are endless, and they are constantly evolving with rapid growth. Human society has now entered a personalized era. With the Internet technology, consumption upgrades and social development, this trend of personalized development will become more apparent.

The Psychology of Selling: 10 Brain Tricks to Improve Your Sales

The trick to making more sales is knowing that there are several tricks. There is no sure-fire way (without going Mad Queen) to force people to purchase your products. You can launch a sale, redesign your online store, or advertise the heck out of your business, but that can only go so far. Most of the time, success of a particular store or brand is the result of an accumulation of efforts - and not just one factor.

One thing you can do is realize that we're all human and tend to respond to certain things in a similar way from a psychological perspective. You can use this to your advantage if you know how. By tapping into the inner workings of the brain, you can learn small tips that make your products irresistible to your customers.

Below, we'll show you 10 of these 'brain tricks' to convince potential clients and improve your sales numbers.

01. Make it about them

Sales strategist and best-selling author, Marc Wayshack says that prospects ask themselves the following two questions when interacting with a salesperson:

• Is this conversation going to be worth my time?
• Is this salesperson's solution going to help me solve a problem that I care about?

As a business owner, you know a lot about your products and/or services. That's a given. Still, that doesn't mean your potential customers want to know everything you know about it. Actually, making the sale is about making it all about them. Close it by showing how your service can make their life easier and sprinkle your expertise throughout without marketing jargon.

At the end of the day, people are egocentric and want to know what they are getting out of a deal. If that's not explicitly explained, or worse, goes unanswered, you've lost them. Reversely, if you spend more time focusing on enriching the lives of your customer, it will sound less like a pitch and more like a conversation, which they will appreciate.